Build Your Real Estate
Brand and Business Today
The Media Coach Group delivers high-impact growth strategies designed for real estate businesses.
We help agents and agencies unlock scalable success through strategic brand analysis and bespoke lead generation and prospecting systems - driving measurable digital and business growth.
How we can help you...
Trusted by more number one agents than any other provider:
Meet Immy Callister
Imogen Callister is the Founder and Director of both The Media Coach and Ultimate Agent - two powerhouse brands dedicated to helping real estate businesses amplify their visibility, generate quality leads, and achieve scalable growth.
Backed by one of the most elite-performing and highly qualified teams in the country, Imogen helps agents grow their businesses rapidly with proven digital strategies.
With nearly two decades of industry experience and a degree in Media, Communications, and Journalism from the University of New South Wales, Imogen is a recognised leader and a regular speaker at major real estate events across the Southern Hemisphere. She is also a frequent attendee at Facebook (Meta) conferences, with The Media Coach Group proudly recognised as a certified Meta Business Partner - a testament to its performance and credibility in the digital marketing space.
Renowned for her expertise in digital strategy and audience engagement, Imogen delivers three high-impact keynote presentations filled with actionable insights designed to help agents stand out, scale up, and succeed in today’s ever-evolving media landscape.
Awarded REB’s Coach of the Year and trusted by some of the most elite and successful names in global real estate, Imogen and The Media Coach Group are recognised as leading authorities in brand and business growth within the property industry.
Our Services
Social Media Management
This elite package offers on-demand property posting, targeted ad management, strategic content creation, and high-converting Reels - all designed to keep you visible, build momentum, and consistently grow your pipeline.
Text Message Lead Management
By leveraging your database & purchased data, we integrate targeted audience segments into your social media strategy - turning cold contacts into qualified leads. Triple your pipeline with our on-demand SMS team.
Social Media Property Ads Listed and Sold
With advanced solutions like instant lead forms and automated bot technology - and proudly recognised as a Meta Business Partner with direct support from Meta’s account management team - Imogen’s campaigns are strategically designed to deliver exceptional results for both you and your sellers.
Speaking, Coaching and Training
Ranked among the top female speakers in the country and awarded for her standout masterclasses, book Immy today for a live or Zoom presentation that will inspire and drive results.
Custom Campaigns and Packages
Every agent and business is different, which is why our campaigns are strategically tailored to your goals, audience and growth stage, creating a customised approach designed to deliver long term results.
Podcasts by Immy Callister
Testimonials
Award Winning Results...
Thanks Immy, you have been a big help this year in improving our business you have gone above and beyond, you have helped my business with text message and projects ads thanks
We Love Collaborating with you.
I never write reviews but I feel I have to for this special woman. Immy has been life changing for my online space. I’ve been working with her closely and she is smart, intuitive and highly skilled in her area of expertise.
All I can say is WOW. This girl is going to do huge things and anyone thinking of using her services should jump straight in now before she becomes hard to get in years to come. Whatever the investment in her skill you will receive 100 times the return in your online brand and reach.
Imogen's presence in our real estate business has been nothing short of transformative. Her exceptional social media strategy has played a pivotal role in our remarkable success.
What truly sets her apart is the genuine care she shows for our brand's growth and the enthusiasm she brings to every interaction. Working with Imogen feels like a breath of fresh air, as she radiates positivity and adds a delightful spark to the team. We have a great unique approach, and we are incredibly honoured to have her as part of our team.
